Built for merchant services agents

Walk in knowing their processor, their POS, and their savings number.

Every other prospecting tool hands you a business name and a phone number. LocalProspect Pro finds the business, grades their website, fingerprints their POS system, and turns their processing statement into a savings pitch — before you ever pick up the phone.

No credit card required. Searching is always free.

15 credits covers about 3 full lead diagnoses.

Broad Street Cafe
412 W Broad St, Athens, GA
38
Site score
POS detected Square
Effective rate 3.14%
Phone line Mobile · Verizon
From reviews 3× "cash only"
Website flags No SSL · No mobile
Est. annual savings
$7,344
Interchange-plus
20 bps + $0.10

Illustrative example of a completed lead profile

Built by Matthew Fowler, 12 years in banking

The difference

A list of names isn't a pipeline.

Scraped lead lists tell you a business exists. They don't tell you whether it's worth calling, or what to say when someone answers.

Generic scrapers & lead lists
Apollo, Maps scrapers, bulk data vendors
  • Business name, address, phone
  • No idea what they process or with whom
  • No read on whether they're overpaying
  • You write every pitch from scratch
  • Built for generic B2B SaaS sales
LocalProspect Pro
Built specifically for payments sales
  • Verified business plus a graded website audit
  • POS system fingerprinted from their own site
  • Statement analyzed against real interchange rates
  • Call script and objection handlers written for you
  • Speaks your language: bps, effective rate, downgrades
How it works

Search, diagnose, pitch.

Three steps from an empty pipeline to a call you're actually prepared for.

1

Search a category and city

Pick a business type, a city, and a state. You get back real, currently operating local businesses — cross-checked against Google Places, with closed and out-of-area results filtered out.

2

Run the diagnosis

One click grades their website, detects their POS system, pulls pain points out of their reviews, classifies their phone line, and finds a decision-maker email — so you know who's worth the call before you make it.

3

Turn a statement into a pitch

Upload a processing statement or key in the numbers. You get their true effective rate, a benchmarked interchange-plus offer, the savings figure, and a script with objection handlers already written.

The closer

Statement analysis that does the math and writes the pitch.

Drop in a PDF statement — or type the numbers straight off it. The analysis runs against real interchange rates, detects the pricing model they're actually on, and builds your offer from your own rate card.

  • Pricing model fingerprinting — tiered, flat-rate, interchange-plus, cash discount, surcharge, or bill-back, identified from the line items.
  • True effective rate — plus downgrade detection and an estimate of how much of their volume is debit being billed at rewards-card pricing.
  • Your offer, their numbers — savings calculated from the rate card in your own agency profile, not a generic example.
  • A script you can actually read — opener, the problems in their own dollars, a trial close, and prewritten objection handlers.

Your merchants' data

  • A statement PDF goes from your browser over HTTPS to our server and on to Google's Gemini API, which reads the figures out. We don't save the PDF file.
  • What's kept is the extracted result: processor, month, volumes, fees and the analysis. It's stored on that lead in your account (Google Cloud Firestore).
  • Prefer not to upload? Type the numbers in and no file is sent.
  • With your own Gemini key, statements are processed under your Google account's terms.
Statement Analysis Flat-rate detected
Current eff. rate
3.14%
Proposed eff. rate
2.27%
Monthly volume$58,400
Fees paid / mo$1,834
Downgraded transactionsYes
Est. annual savings$7,344
Opening line
"You're with Square at an effective 3.14% — that's about $22,000 a year in processing. The part worth two minutes: you're paying rewards-card pricing on every debit swipe that walks through the door."
What's included

Everything between the search box and the signed deal.

Search Find them and reach them

Phone line classification

Mobile, landline, or VoIP plus the carrier, so you know whether you're about to reach the owner or an empty front desk.

Decision-maker email

Finds verified emails on the business domain with deliverability status, so follow-up doesn't dead-end in a contact form.

Bulk CSV import

Bring a list you already have. Each row is verified against Google Places and saved as a lead, without silently running up enrichment costs.

Diagnose Read the business

Review intelligence

Reads up to 50 customer reviews for pain points — long waits, checkout problems, and explicit "cash only" complaints that signal a processing gap.

Website audit & scoring

Every lead gets graded — SSL, mobile readiness, load speed, missing booking or ordering tools, and the social profiles they actually maintain.

POS detection

Identifies the POS or payment platform from their own site, plus whether that platform typically locks them into a contract.

Close Pitch it and run the deal

Statement analysis

Drop in a PDF statement or type the numbers off it. The analysis detects the pricing model they're on and builds your offer from your own rate card.

  • Tiered, flat-rate, interchange-plus, cash discount, surcharge or bill-back, identified from the line items.
  • True effective rate, plus downgrade detection.
  • An opener, the problems in their own dollars, a trial close and objection handlers.
See the analysis Try the free effective rate calculator

Built-in pipeline

A drag-and-drop board, per-lead activity history, and follow-up reminders — so you don't need a second CRM to run your day.

CRM sync

Push qualified leads into GoHighLevel with the audit and pitch attached, if you already run your pipeline somewhere else.

Use your own AI key

Bring your own Gemini API key and the AI work runs on your Google billing instead of ours — on the Pro plan, with no credits consumed for it.

Who it's for

If your opener is "I found something in your business I can fix" — this is built for you.

Primary

Independent agents & ISO reps

You live on self-generated leads. This replaces the hours between "who do I call today" and "here's what you're overpaying," so more of your week is spent in conversations instead of research.

Teams

ISO owners & sales managers

Equip a whole roster with the same diagnosis workflow — and give recruits a concrete reason to sign with you instead of the shop down the street offering nothing but a split.

Team access
Adjacent

Agencies & POS resellers

The website audit and opportunity scoring work just as well as a web-services or POS pitch — same local businesses, same "here's what's broken" opening.

For GoHighLevel agencies
Start free
15
Free credits, no card required

About 3 full lead diagnoses — deep research plus POS, pain-point and multi-location scans, up to 5 credits per lead — or 15 single actions like a statement analysis or a phone lookup.

Searching is always free — look up as many categories and cities as you want, on any plan.
Credits are spent only on the deep work: research, statement analysis, email, brand, and phone lookups.
A lookup that fails gives your credit back automatically.
On the Pro plan, bring your own Gemini key and AI actions stop counting against credits.
Create your free account
Pricing

After your free credits.

Pro plan
$29 / month

250 credits, refilled each billing period.

Everything in the free plan, with 250 credits each billing period instead of a one-time 15.
Bring your own Gemini key and AI actions stop using credits.
Brand asset lookups, which are Pro-only.
Payment and subscription management run through Stripe, so card details never reach this app.
Start free, upgrade later

Cancel anytime. No refunds once a monthly payment has been made, and you keep access until the end of the month you've paid for.

Questions

The things agents ask first.

One credit is one action that costs real money to run — a deep research pass, a statement analysis, a phone line lookup, an email search, or a brand fetch. Searching for businesses never costs a credit. Opening a lead you haven't researched runs deep research automatically, which takes 2 credits. If a lookup fails on our end, the credit is refunded automatically.

Your next call could start with a number.

Create an account, run a search for your own city, and see a full lead profile in about a minute. No card, no demo call, no sales process.

Start free — 15 credits